|Hassan Elmasry, who left Morgan Stanley’s global franchise strategy to found Independent Franchise Partners in 2009, has managed to raise $5 billion in two short years. According to an article from the Financial News, the firm focuses its investments in companies with strong brands. Independent Franchise Partners’ incredibly fast fundraising benefitted from its proven track record from Hassan Elmasry’s time with Morgan Stanley; many of his current clients were also investors in his fund at Morgan Stanley. |
Independent Franchise Partners’ main fund will close to investors by the end of March. According to the article, only Convexity Capital Management, founded by Jack Meyer, a former Chief Executive of Harvard Management Company, has raised more in the same period, having raised $6 billion after launching in 2006.